Videos are produced in different ways. The image capture process is the same with a cell phone camera or a Hollywood camera. The difference is in the following stages of production and post-production. But video production isn’t just pressing the record button on the camera.
Creating a video goes through three stages from conception to delivery: Pre-Production, Production, and Post-Production. Pre-Production is where all the planning and coordinates are decided. In the Production stage, the capture of videos is done, and all other necessary elements, such as external sound, narration, etc.
And finally, Post Production is where all the elements are put together and combined into the final video.
What Is The Video Production Process?
Producing a video varies according to the type of video being produced, purpose, style, content, deadline, and the available budget, but some processes are common to all.
First Stage: Pre-Production
The first stage of the process is where all the effort to prepare the video is concentrated. It is essential to do the planning, research, problem-solving, and organization necessary for the project’s success during this stage.
This step includes:
- video goals
- Budget
- video type
- Term
- Road map
- Selection of actors and locations
- Hiring extra staff and equipment if needed
Second Stage: Production
Once the preparation phase is over, it’s time to put the machines to work. This step is where video captures are taken, and the story begins to come to life. Here we will have all the raw materials used in the next step. Videos, ambient sound, interviews, narrations, and everything necessary are part of this stage.
Included:
- Configure sound, lighting, and video equipment
- Take video captures
- Record audio of interviews, environment, and/or narration
- Capture auxiliary videos used in post-production
Third Stage: Post-Production
After the production stage is over, the producer and editor come into action. In this post-production stage, the team will begin the process of organizing, planning, and editing the raw video. The producer will review all video and audio captures made. Then the editor will put all the pieces together and make the magic happen.
This last step includes:
- Analysis of raw images
- Final story production
- Music and soundtrack selection
- Video edition
- review and approval
Delivery
The production of a professional video by gillespie productions services for example has several distinct steps that require time and creativity at different levels. Depending on the type of video, the cost and production time vary.